Oct 13
25
Data released yesterday by small business (SMB) marketing platform Pricing Engine argues, as a number of others have in the past, that Bing ads are a “more efficient” buy than Google AdWords. While Google has more search volume and higher CTRs, Bing emerges as a lower cost source of… Please visit Search Engine Land for the full article.
Excerpt from:
Is Bing A Better Buy Than Google AdWords For Small Business?